Roof Financing for Contractors

Offer home improvement loans to customers with no hidden contractor fees or credit cards.

No hidden contractor fees or credit cards
Instant approvals up to $100,000
Payment direct into your bank account via ACH
Close more bids and save you and your customers money

Roof replacement is one of the most important jobs to do right. An aging or poorly installed roof can leak water and damage or destroy another part of the home, creating a need for extremely expensive repairs.

For this reason, partnership with a flexible and modern financing partner gives both your contracting business and your clients a major advantage in getting roof repairs or replacement done correctly, without the problems caused by doing just the bare minimum due to financial constraints.

Close More Sales

Eliminate paying fees to banks and finance companies

Seamless Funding

Close more sales by focusing on low monthly payments

Sell More

No more compromising on price – upsell the project your customer really wants.

The Convenience of Roof Financing for Contractors

Designed to instantly deliver approvals for home improvement loans, turnkey and hassle-free lending platforms help roofing contractors and homeowners get the job started quickly and easily. Having instant access to funds makes it simple to set up a contract to provide exactly the type of roof installation needed to get to work fast – without any hassle or negotiations.

Common Roof Repairs and Replacements are Fully Financed

Most Americans who opt for a roof replacement get a basic but effective asphalt shingle roof installed, at a national average of approximately $8,000. This price can vary up or down $1,000 to $2,000 depending on the region. This falls well within the range of loans offered by modern financing companies. It’s easier to persuade your clients to opt for this essential home improvement when they don’t need money up front and can spread the expense over several years.

Roofs Made of Higher Quality Materials Become Realistic Options

With access to financing, contractors can successfully offer a greater range of roofing choices to meet homeowner needs. While standard asphalt shingles are a handy, effective material for constructing a roof, other options offer greater longevity, improved eco-friendliness, or enhanced aesthetics preferred by some homeowners. These include environmentally- sound rubber roofs (which can be up to 3 to 4 times the cost of asphalt roofing), metal roofs, and slate roofs.

Makes Removal of the Old Roof Affordable

While installation of the new roof is a major expense in any roofing project, complete removal of the old, worn-out, leaky roof can cost even more. Because tearing off older roofs often involves contact with and removal of asbestos materials, the stringent handling and disposal requirements create additional costs. Removal alone can cost $12,000 to $24,000, depending on roof size and the presence of hazardous materials. Well-chosen financing can cover this expense, so that the full replacement can move ahead without economizing on quality.

Roof Contractor Financing FAQ

Will Financing Cover the Installation of a Rubber Roof?

Yes, a quality lending partner makes choosing the preferred materials you and your customers want possible. If your contracting company is on the cutting edge of roof installation, you might offer rubber roof installation, possibly including TPO, EPDM, or PVC. EDPM roofing costs around the same as a standard roofing job, with an average installation of $7,500, making it fairly economical. It is an environmentally- friendly choice since it can be recycled after its 15-20 year lifespan. EPDM is black and may increase interior heat in sunny southwestern areas. TPO may be slightly more expensive but it’s white and sun-reflective, suiting it to hot climates. PVC is cheap, long-lasting, and very tough. Quality financing from a lending partner makes offering all new roofing types viable for your business.

What are the Pros and Cons of Financing Metal, Clay and Slate Shingles?

Metal, clay, and slate roofs offer a handsome, distinctive look and have several advantages compared to a traditional asphalt shingle. One of their major benefits is that they are largely fireproof, making them a good choice for Southwestern and Pacific Coast locations close to the wildland-urban interface (WUI), where wildfires can be a risk. Metal roofs are lightweight and help keep the interior cooler, once again at an advantage in the same area wildfires occur. Their lifespan is 50 years or more if properly installed. Clay and slate roofs are heavy, requiring a strong house to support them, and also require considerable upkeep – though a maintained slate roof can last for centuries without replacement.

Using good finance makes these roofing materials accessible to many clients. An average sized stainless steel roof can cost $14,000 in materials alone, plus labor, while a copper roof can cost $25,000 or more. Slate can cost ten times as much as asphalt per square (100 square feet) in materials. Financing normalizes all these costs by spreading it over low monthly payments, which translates an expensive project into an affordable one.

Is Installation of New Shingles over Existing Shingles a Money-Saving Option?

If an existing shingle roof is still in good condition, dump fees and removal labor costs can be saved by installing new shingles or quality metal roofing over the top. However, this method can only be used once in most locations, with the majority of states or cities specifying that a roof cannot be covered for more than two layers of shingles in their regulations. There are other downsides as well, including adding a lot of weight to the building and the added cost when both sets of shingles eventually need to be torn out and replaced. No-hassle financing can help you persuade a client to contract for a full roof removal and installation, sparing themselves the future expense and aggravation that may come from the “shortcut” of covering an existing shingle roof.

PowerPay FAQ

What’s considered a home improvement?

Any equipment, service, installation costs or other project related to home improvement qualifies for financing. The following is a partial list of what PowerPay finances: HVAC equipment & installation, attic insulation, stone veneer, windows, siding, roofing, kitchen remodels, bathroom remodels, cabinets, carpet, deck & patio, doors, fireplaces, garage doors, smart home equipment & installation, hardwood flooring, paint & wall coverings, hardscaping, landscaping, siding & exteriors, tile, stone & countertops, air conditioning & heating, gutters, spa & pool, home additions, deck building, tile installation, basement remodeling, custom cabinets, fence installation, lighting installation, garage building, cabinet installation, backsplash installation, electrical and plumbing and appliances.

What Loan Products does PowerPay offer?

Base Program
  • No Dealer Fee Options
  • Rates start as low as 4.99% (buydown)
  • staged funding available*
  • terms options are 5, 10 or 15 years (lowest monthly payment)
  • no prepayment penalties
  • no credit cards
Promotional Program
  • Up to 24 Months NO payments NO accrued interest (12-month or 24-month options)
  • Deferral Period begins at the completion of construction
  • 15 Year Product
  • NO Balloon Payment: at the end of the deferral period your customer just begins making their low monthly payment with rates as low as 8.99%
  • NO Credit Card
  • Discounts from 5%
Balance Pay (BalPay)
  • 2, 3, 5 Year NO Interest “Equal Pay” Product with an ultra-low default 8.99% APR

Why should I offer financing?

50% of all home improvement investments over $5,000 are financed. Additionally, over 30% of all homeowners research financing options before making a home improvement purchase. Offering financing enables you to close more sales and earn more money on every job. By translating a large, expensive home improvement into a low monthly payment, you’re less likely to lose sales because of pricing, and you’re less likely to see customers haggling with you over costs. Quite simply, offering financing can help you to grow your business.

Why do dealers and contractors choose PowerPay?

We were founded by a home improvement professional who knows firsthand the power of financing, as well as the damage fees can do to your bottom line and your customers’ pocketbooks. The average contractor pays 7.5% in fees on every financed home improvement project. That’s why we have no hidden contractors fees, credit cards or prepayment penalties.  There are other important benefits for dealers:

  1. Longest Terms:  PowerPay also offers the longest payment options – up to 15 years.
  2. Lowest Rate: rates start as low as 6.99%.
  3. Maximum Loan: we can offer up to $100,000 loans with staged funding for qualified contractors.
  4. Higher Approval Rates: tired of declines?  PowerPay has the highest approval rate in the industry.
  5. Fast and Direct Payments:  we wired funds fast direct to via ACH to your bank account.
  6. New Programs:  we are adding new programs to help you convert more customers, StipPay, APR Enhancement and more!

How do customers pay me and what’s my risk?

Customers don’t pay you. PowerPay will direct deposit funds into your account via ACH within 48-hours after the install. You keep 100% of the funds, and your payment is guaranteed when you complete the project. It’s simple, fast and easy. No more collection calls and chasing clients for payments.

How does PowerPay work?

By using PowerPay, you are giving your customers options to pay for home improvements with financing.  Your customer will apply online using our online application form and a decision is generated in seconds.  Once approved, you can complete the transaction with your customer from our easy-to-use portal.  Electronic documents will be sent via email and your customer can sign electronically – we are fully paperless.  Your customer won’t get any bills for a month or so after installation.  You will get paid by PowerPay in full after the installation is complete.

How do I offer PowerPay to my customers?

There are a number of ways to offer PowerPay to your customers:

First, your clients can apply at
Second, we can supply you with a link or button for you to add on your website.
Third, customers can apply by contacting our call center and using your dealer/contractor ID.
Finally, your salespeople can provide a link to apply or use a tablet with our application form during in-person visits.

Who is the lender?

While other finance companies serve as “middlemen” and take fees from you for allowing you to offer financing to your customers, PowerPay does not act as a middleman or lead generator. That’s why we are able to not charge any fees.  We have funding commitments for $15 billion.  Every borrower is approved through our systems and all loans are processed through our system. That means that we control the rate and loan term, and service every loan.

How complicated and time consuming is set up?

With PowerPay, enrollment is through a simple form that takes 2 minutes.  After that, our team will train and onboard you or your salespeople at no cost at a time that’s convenient for you.  Our process is so simple that training takes less than 30 minutes.  We can have you up and running and writing loans in one day.

Promotional Programs - the difference between PowerPay and other banks

There are several types of promotional loans. PowerPay offers two types.  Same as Cash and 12 months and 24 months no payment promotions.  First, PowerPay promotional loans are not credit cards.  They are unsecured personal installment loans.  The main difference between a credit card loan and PowerPay promotion is the interest rate once the promotion is over.  In most credit card “teaser” promotions that rate, once the promotion ends, will be in excess of 29%.  Our loans, once the promotion ends will be approximately 8.99% for 15 years with no prepayment penalties so customers can pay off whenever they like.  We don’t like the credit card promotions because the fees are excessive and we’ve seen too many people get hit with accelerated payments and massive fees.  It’s just unfair and most contractors don’t seem to care what the customer pays after they’ve completed their job.

With uncertainty in the economy and financial markets we believe that if a customer wants to use the promotion and then pay it over time, it should be at a fair and reasonable rate.  Most contractors and dealers offer “teaser” promotions as a marketing tool but at the end of the day, only consumers will above-average credit qualify.  PowerPay offers promotions for customers at many credit levels.

Our same as cash promotions essentially allow the customer to make a purchase and pay off the loan in equal monthly installments similar to how you purchase an iPhone.  These programs are offered with the lowest fees in the industry.  Ask your sales rep for more information.

PowerPay Partners

Enroll Today! Use Tomorrow!